Shop Manager

About the job

Shop Manager Industry: Fashion House Location: East Legon, Accra, Ghana Employment Type: Full-Time Company Profile A dynamic and growing Fashion House in East Legon is seeking a confident, customer-focused, and results-driven Shop Manager to lead its retail operations. The Fashion House is committed to delivering quality fashion, exceptional customer experiences, and a distinctive brand identity. It provides a welcoming and professional environment where employees can develop their skills, contribute creative ideas, and play an important role in the growth of the business. Job Summary The Shop Manager will take responsibility for the day-to-day operation and performance of the fashion retail outlet. The successful candidate will lead the shop team, drive sales, deliver exceptional customer service, manage stock, maintain high presentation standards, and ensure that the shop consistently reflects the Fashion House’s brand. You will combine strong people-management skills with commercial awareness to achieve sales targets, improve customer satisfaction, control stock, and maximise the overall performance of the shop. Key Responsibilities Lead and manage the daily operations of the shop to ensure efficient and professional service. Set clear sales and performance expectations for the shop team and monitor progress against targets. Drive sales growth by identifying opportunities, promoting products, and encouraging effective customer engagement. Welcome customers and ensure that the team delivers a personalised and exceptional shopping experience. Build strong relationships with customers and encourage repeat business and customer loyalty. Coach, motivate, and develop sales staff to improve product knowledge, selling skills, and customer service. Prepare staff schedules and allocate responsibilities according to business needs. Monitor staff attendance, punctuality, appearance, conduct, and performance. Conduct team briefings and communicate sales priorities, promotions, new collections, and operational updates. Manage customer enquiries, feedback, and complaints professionally and ensure timely resolution. Maintain strong knowledge of the Fashion House’s collections, products, pricing, promotions, and brand story. Ensure that merchandise is displayed attractively and according to the brand’s visual merchandising standards. Coordinate product launches, promotions, seasonal campaigns, and in-store activations. Monitor stock levels and ensure accurate stock receiving, storage, movement, and replenishment. Conduct and coordinate regular stock counts and investigate discrepancies promptly. Maintain accurate sales, stock, customer, and operational records. Monitor cash handling, point-of-sale transactions, receipts, and daily sales reconciliation. Ensure that the shop follows approved cash-handling, security, and operational procedures. Monitor daily sales performance and prepare regular sales and operational reports for management. Analyse sales trends and recommend strategies to improve revenue and product performance. Identify slow-moving products and recommend appropriate promotional or merchandising strategies. Monitor competitor activity and provide management with relevant market and customer insights. Ensure that the shop remains clean, organised, secure, and visually appealing at all times. Maintain high standards of personal presentation and ensure that staff represent the brand professionally. Coordinate with marketing, inventory, production, and management teams to support business objectives. Manage opening and closing procedures and ensure that the shop operates according to approved schedules. Identify operational challenges and implement practical solutions promptly. Ensure compliance with company policies, health and safety requirements, and retail procedures. Take responsibility for achieving agreed shop sales, customer service, and operational objectives. Qualifications & Experience Bachelor’s degree, HND, diploma, or relevant qualification in Business Administration, Marketing, Retail Management, Fashion, Hospitality, or a related field. Minimum of 2–3 years’ supervisory experience, preferably in fashion retail, luxury retail, lifestyle, beauty, or a related customer-facing environment. Proven experience managing a retail shop, showroom, boutique, or similar customer-facing operation. Demonstrated ability to lead a sales team and achieve revenue targets. Experience with stock management, cash handling, point-of-sale systems, and retail reporting. Strong understanding of customer service and retail sales practices. Experience in visual merchandising and product presentation is an advantage. Strong knowledge of fashion trends and customer preferences is an advantage. Key Competencies Retail management Sales leadership Customer service Team supervision and development Stock and inventory management Cash management Visual merchandising Sales analysis and reporting Problem-solving Communication and negotiation Planning and organisation Commercial awareness Brand representation Performance management Personal Attributes The successful candidate will be: Customer-focused and approachable. Confident and professional. Energetic and results-oriented. Passionate about fashion and retail. A strong team leader and motivator. Highly organised and detail-oriented. Proactive and solutions-focused. Comfortable working in a fast-paced environment. Accountable and trustworthy. Committed to maintaining high standards of service and presentation. What We Offer A welcoming and professional fashion retail environment. The opportunity to lead and develop a high-performing retail team. Exposure to fashion, customer experience, sales, and brand development. Opportunities for professional growth and career development. A collaborative workplace that values initiative, creativity, and performance. The opportunity to make a direct contribution to the Fashion House’s sales and customer experience. How to Apply Apply online by clicking on the Application button. Application Deadline: 25 October 2026