Marketing/Content Executive
Kumasi · Ashanti
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About the job
Marketing/Content Executive Company: AF Haven Spaces Location: Asokwa, Kumasi, Ghana Employment Type: Full-Time Company Profile AF Haven Spaces is a flexible workspace, meeting, and community hub designed to provide individuals, entrepreneurs, professionals, startups, and organizations with inspiring spaces and services that support productivity, collaboration, networking, and business growth. As AF Haven Spaces continues to strengthen its brand and community presence, the company is seeking a creative, proactive, and results-driven Marketing/Content Executive to lead engaging marketing and content initiatives that increase brand visibility, attract new customers, and strengthen relationships with its community. Job Summary The Marketing/Content Executive will develop and execute creative marketing campaigns and compelling content across digital and offline channels. The successful candidate will tell the AF Haven Spaces story, promote its workspace and meeting solutions, highlight community activities, and create content that attracts and engages prospective and existing customers. The role combines content creation, social media management, brand communication, digital marketing, community engagement, and campaign execution. Key Responsibilities Marketing and Brand Development Develop and implement marketing activities that increase awareness of AF Haven Spaces. Promote the company’s flexible workspace, meeting facilities, events, and community offerings. Develop campaigns that attract entrepreneurs, professionals, startups, organizations, and other target audiences. Maintain a consistent and professional brand voice across all communication channels. Identify marketing opportunities and recommend practical strategies to increase customer acquisition and retention. Support promotional campaigns, events, partnerships, and community initiatives. Monitor competitor activities and market trends and recommend opportunities for improvement. Content Creation Create engaging content for social media, websites, newsletters, promotional materials, and other marketing channels. Develop short-form videos, reels, photographs, graphics, captions, articles, and other digital content. Capture and showcase the workspace, events, community activities, customer experiences, and success stories. Develop creative concepts that communicate the value and experience of using AF Haven Spaces. Write clear and compelling marketing copy, captions, headlines, and promotional messages. Maintain a consistent content calendar and ensure timely publication. Repurpose existing content into different formats to maximize audience reach and engagement. Social Media Management Manage AF Haven Spaces’ social media platforms and maintain an active digital presence. Schedule, publish, and monitor social media content. Engage with followers, customers, prospects, and community members professionally. Monitor comments, messages, mentions, and online conversations and respond appropriately. Track social media performance and use insights to improve content and engagement. Stay current with emerging social media trends, formats, tools, and audience behaviours. Community and Customer Engagement Develop content that highlights the AF Haven Spaces community and its members. Support community events, networking sessions, workshops, and other activities. Capture and communicate customer experiences and testimonials. Build relationships with members, entrepreneurs, businesses, creators, and community stakeholders. Identify opportunities to create collaborations and partnerships that increase brand visibility. Digital Marketing and Performance Support digital marketing campaigns across relevant platforms. Monitor campaign performance, audience engagement, lead generation, and other relevant metrics. Prepare regular marketing and content performance reports. Use data and audience insights to improve campaigns and content strategies. Recommend new approaches to increase website traffic, enquiries, bookings, memberships, and overall brand engagement. Internal Collaboration Work closely with the management and operations teams to understand business priorities and translate them into effective marketing content. Collaborate with photographers, videographers, designers, event teams, and external service providers when required. Support the development of promotional materials for events, workspace packages, meetings, memberships, and special offers. Ensure all marketing materials accurately represent AF Haven Spaces and its services. Requirements and Qualifications Bachelor’s degree, HND, diploma, or equivalent qualification in Marketing, Communications, Public Relations, Journalism, Media, Business Administration, or a related field. Demonstrated experience in marketing, content creation, social media management, communications, or a related role. Strong writing, editing, storytelling, and communication skills. Practical knowledge of major social media platforms and digital marketing channels. Experience creating short-form video and visual content will be an advantage. Basic knowledge of graphic design and video editing tools will be an advantage. Strong understanding of content marketing and audience engagement. Ability to develop creative ideas and convert them into engaging content. Strong organizational skills and the ability to manage multiple projects and deadlines. Strong attention to detail and a good eye for visual presentation. Proficiency in Microsoft Office and common digital content and collaboration tools. Ability to work independently while collaborating effectively with a team. Energetic, creative, proactive, and results-oriented approach to work. Genuine interest in entrepreneurship, business communities, flexible workspaces, and emerging trends will be an advantage. How to Apply Apply online by clicking on the Application button. Application Deadline: 31 October 2026
